Finding Aid for Charles H. Sandage Papers, 1910-1993 | University of Illinois Archives

Title: Charles H. Sandage Papers, 1910-1993

ID: 13/2/20

Primary Creator: Sandage, Charles Harold (1902-1998)

Extent: 21.4 cubic feet

Arrangement: by type of file, then alphabetical

Subjects: Advertising Department, Alpha Delta Sigma, American Association of Advertisers, American Association of Advertising Agencies, American Association of University Professors, American Marketing Association, American Medical Association, Consumer Education, Educators, Faculty Papers, Farm Broadcasting, Gamma Alpha Chi, Kappa Tau Alpha, Marketing, Miami University, Music -- Illinois, Price Administration, Office of, Radio, Radio Listener Surveys

Formats/Genres: Papers

Languages: English

Papers of Charles H. Sandage (1902-1998), Professor of Advertising (1946-68), head of the Division of Advertising (1957-59) and Department of Advertising (1959-66), and faculty member at Simpson College (1927-28), the University of Kansas (1928-29), and Miami University (OH), include publications, speeches (1939-66), manunscripts, notes, clippings, course materials, reports, memoranda, correspondence, research notes and tabulations, photographs, and proceedings relating to the departments of marketing, journalism, commerce and advertising at Harvard University, Miami University, and University of Illinois, Alpha Delta Sigma professional advertising fraternity, the establishment of the James Webb Young Fund for Advertising Education at U of I, the potential establishment of an Advertising Experiment Station, the American Academy of Advetisers (AAA), the American Association of Advertising Agencies (AAAA), the Association for Education in Journalism (AEJ), the Advertising Research Foundation (ARF), the American Marketing Association (AMA), the radio/TV diary method of survey research including research surveys in Ohio and Illinois, and the connection berween advertising practice and academic training. The series also includes materials relating to the first six editions of Sandage's textbook, Advertising Theory and Practice (1936-63) and the attempts of the AAA to publish a scholarly journal devoted to advertising.  Correspondents include Sid Bernstein, Emerson Foote, Vern Fryburger, Earle Lidgin, Frederick S. Siebert, Julian Simon, and S. Watson Dunn.

Advertising Department
Alpha Delta Sigma
American Association of Advertisers
American Association of Advertising Agencies
American Association of University Professors
American Marketing Association
American Medical Association
Consumer Education
Educators
Faculty Papers
Farm Broadcasting
Gamma Alpha Chi
Kappa Tau Alpha
Marketing
Miami University
Music -- Illinois
Price Administration, Office of
Radio
Radio Listener Surveys

Repository: University of Illinois Archives

Accruals: 7/3/70; 6/3/98

Other Note: 30 Pages

URL: https://files.archon.library.illinois.edu/uasfa/1302020.pdf

PDF finding aid for Charles H. Sandage Papers (13/2/20)